Browsing All posts tagged under »social marketing«

Saturday Summary 020

August 13, 2011


The big news this week is the return of the legendary Oliver Arditi to the world of regular music news posting. Okay, that’s bollocks. I don’t know what the big news is, because I haven’t been paying much attention, but here’s some links I found what you might find interesting.

Monday Musings: My Musical Utopia, What It Is, How We Might Get There, And Why We Won’t

August 1, 2011


Once when I was making my first, abortive attempt at getting a degree, I was sitting in a seminar discussing H.G. Wells’ The History Of Mr. Polly. It was stated, quite forcefully, by the tutor, that because it didn’t articulate a clear alternative, the book’s critique of Edwardian petit-bourgeois life was flawed and incomplete: I objected to this on two grounds. Firstly, the book’s central character simply goes off and does something he finds more rewarding, that attracts less status, and that is an alternative (that’s what I’ve done with my own life) ...

Saturday Summary 019

July 16, 2011


The big news this week is Spotify’s North American launch, but there’s really nothing to say about that so far. It will have some kind of an impact, but exactly how much of one remains to be seen. I don’t know what the end user deal looks like at launch, but here in Europe it’s gone very crappy for those on the free version. It’s certainly true that listeners don’t really care whether or not they ‘own’ a sound, as long as they have access to it, but whether Spotify offers the most attractive means of access for Americans I don’t know.

Saturday Summary 017

July 2, 2011


This week, Myspace gets humiliated again, and lots of people have thoughts about new models for the music business. An enlightening perspective from an independent label on Spotify’s business practices. While there is an undeniable parallel with radio, and presence on streaming services may be of real promotional value to some of the smaller players, unless you’re a major then the paid streaming model is essentially based on theft: someone other than the rights holder being the financial beneficiary of distribution.

Saturday Summary 014

June 11, 2011


This is my first separate weekly post of links and news: it's number 14 because there were thirteen earlier posts that were joined on to my series of pompous essays (still known as Monday Musings).

Monday Musings: Advice For Bands – How To Annoy Me And Lose My Interest

May 23, 2011


I write this blog; I also write reviews for two excellent websites, the music magazine eBurban and very wonderful independent bands’ resource Live Unsigned. Doing these things requires me to find out about various bands and musicians, listen to their music, get a handle on where they’re coming from, and communicate with them. None of this […]

Monday Musings: My Report And Frothing Rant From MusicConnex

April 25, 2011


I was lucky enough to spend three days of late April representing the fantastic DIY musicians’ resource Live Unsigned at the MusicConnexconference in central London. This was an event targeted primarily towards musical artists seeking to develop their careers through the use of digital resources